by Alex | Sep 29, 2022 | Blog, Communication, Content
29 September 2022 Written by 3 reasons why bots are not the answer Netflix recommendations. Spotify playlists. Suggested text in messages and emails. Plenty of things have been digitised – with great results, I might add (though sometimes AutoCorrect can be ducking...
by Alex | Feb 15, 2022 | Blog, Communication, Content
15 Feb 2022 Written by Alex How you win when you make writing a team sport Working toward a common goal. Performing in front of a huge audience. Sharing success. Writing is more like sport than you might think. Pulling off a pinpoint pass or taking down an...
by Alex | May 10, 2021 | Blog, Communication, Content
10 May, 2021 Written by This needs work. Now what? How to cope with feedback When you write for a living, whether it’s fiction, journalism or advertising copy, feedback is part of the process. It’s rare for any first draft to be perfect, but let’s be honest: getting...