Whether it’s in your job description or not, chances are writing is an important part of your role. And with the right habits, you can make it your superpower.
Small things can make a big difference – especially in your writing. Swapping out one word for another, for example, can completely change the meaning of a sentence or message.
Check out these tips to help you lift your writing game and get your point across every time.
1. Count your words
Have you ever read a sentence so long, by the time you got to the end you forgot how it started?
Long sentences can be hard to read and understand – and they often leave readers confused. So keep your sentences short – aim for 25 words or less. If it’s longer try to chop a few words or break it up into two.
Bonus tip: Don’t be afraid to start a sentence with ‘but’ or ‘and’ to make this happen.
Sign up to our free 20-day challenge and get insider tips on how to develop pro writing habits – and become a better writer.
2. Cut down on the waffles
Or, in other words, get to the point. Don’t waffle or skirt around an idea – it buries your point under a slew of unnecessary ramble.
Here are five waffly ways to start a sentence – and how to make them snappier.
Due to the fact → Because
With regard to → About/concerning
In addition to → Also/plus
In the event of → If
In order to → To
3. Keep it simple
Many people think using long, overly complicated words makes them sound more intelligent. But a study found it has the opposite effect.
Unnecessary jargon and needlessly long words make it harder for your reader to understand your message – and frankly, it’s just painful to read.
Instead, try writing how you speak – if you wouldn’t say it that way, don’t write it that way. You can test this by reading your work aloud. If it sounds unnatural, edit it.
As the old saying goes “practice makes perfect.” By reminding yourself of these writing tips every day, they’ll become second nature – and you’ll become a better writer.
Get more practical writing tips and build your confidence with our free 20-day writing challenge. Sign up now.
AI writers: supervillain or sidekick?
Sara couldn’t resist having a little play with an AI writer. Here’s what surprised her – and what didn’t.
No more buts or zombies – here’s how we’ll do 2023 differently
Sara asked the team to reflect on their biggest lessons of 2022 and what they’ll take with them into the new year. What did we learn? Keep reading and find out.
3 things I learned at Copycon 2022
Recently Anna ventured to Copycon – Australia’s only copy writing conference – to connect with the copy community and learn some new tips. And she’s here to share her favourite insights with you.
Contact us
Unit 2543-53 Bridge Road
Stanmore, NSW 2048
Subscribe to the W. Insider
No junk. No horn-tooting spam. Just some useful tips and relevant updates. Every once in a while.