W. Insider
What we’ve been thinking, talking and reading about lately… and a few tips and tricks we’ve learned during the Writers journey.

AI writers: supervillain or sidekick?
Sara couldn’t resist having a little play with an AI writer. Here’s what surprised her – and what didn’t.

No more buts or zombies – here’s how we’ll do 2023 differently
Sara asked the team to reflect on their biggest lessons of 2022 and what they’ll take with them into the new year. What did we learn? Keep reading and find out.

3 things I learned at Copycon 2022
Recently Anna ventured to Copycon – Australia’s only copy writing conference – to connect with the copy community and learn some new tips. And she’s here to share her favourite insights with you.

3 reasons why bots are not the answer
AI has been making our lives easier for years. But more recently the technology is also giving creative work – such as art and writing – a red hot go. But is bot content the real deal? Alex shares why it isn’t.

Build better writing habits with these 3 tips
Sarah is here to tell you three tips for clearer, more persuasive writing – so you can make your words count, every time.
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