by Sarah | Aug 1, 2023 | Brand, Communication
8 August 2023 Written by Sarah Confessions of your Gen Z co-worker Gen Z are larger than any other generation, contributing to 20% of the Australian population. And today many have already entered the workforce. Are you ready for us? Back in 2020 – aka the year...
by Anna | Mar 24, 2023 | Brand, Communication
23 February 2023 Written by Anna Why people, not Google, should be at the heart of your SEO strategy Effective SEO is not just about keywords – it’s about understanding your audience, empathising with them, and tapping into their needs. Welcome to the world of...
by Sarah | Feb 22, 2023 | Brand, Communication
23 February 2023 Written by Sarah 5 steps to connect with today’s property buyers Property buyers have different expectations in today’s market. Is your next campaign ready for them? The next generation of homebuyers think differently. They’re not just looking...
by Sara | Jan 10, 2023 | Brand, Communication
10 January 2023 Written by Sara AI writers: supervillain or sidekick? My job won’t be replaced by AI. But it might be replaced by people who know how to use AI to write, think and create more effectively. From my very first copywriting project, I have relied on...
by Nikola | Oct 20, 2021 | Brand, Communication
20 Oct, 2021 Written by Reignite customer love through empathy It’s not often the whole world shuts down for a minute. When everything turns upside down, empathy is a powerful tool – and paying attention to what you say and how you say it can be the difference...
