AI writers: supervillain or sidekick?

AI writers: supervillain or sidekick?

10 January 2023 Written by AI writers: supervillain or sidekick? My job won’t be replaced by AI. But it might be replaced by people who know how to use AI to write, think and create more effectively. From my very first copywriting project, I have relied on AI-enabled...
3 things I learned at Copycon 2022

3 things I learned at Copycon 2022

10 November 2022 Written by Anna 3 things I learned at Copycon 2022 Insightful sessions, a strong feeling of community and hula-hooping… There was something for everyone at Copycon 2022. Copywriting can be a lonely gig. Here at Writers, we’re lucky to have our...
3 reasons why bots are not the answer

3 reasons why bots are not the answer

29 September 2022 Written by 3 reasons why bots are not the answer Netflix recommendations. Spotify playlists. Suggested text in messages and emails. Plenty of things have been digitised – with great results, I might add (though sometimes AutoCorrect can be ducking...